Future Trends in Search Marketing

Do you think if you’ve got Google, you’ve got search down? Uh uh. A look ahead shows changes in the search landscape that you need to navigate. If you’ve been coasting along on your search marketing, these changes provide new opportunities to muscle your way to the top of the search heap. Here are four […]

New Social Media Business Trends for 2011

Social Media is an important aspect to many businesses. Facebook, Twitter, LinkedIn, Flickr, blogs etc., are among the most popular ways to communicate and network. Business owners everywhere are utilizing social media in order to grow and manage their companies. Below is an article from http://venturebeat.com, written by Gary Halliwell, that reviews social media business […]

100 Social Media Tips You Must Know Before 2011

Dare to be different Don’t plagiarize your identity Social media has made you immortal, but your legacy is your responsibility Don’t beg, bug, buy attention; earn it! The only person worth comparing yourself to is your previous self Being blunt is not being rude, it’s being honest Be authentic all the time Learn how to […]

Infographic: Facebook vs Twitter By The Numbers

Though the overall users bases are substantially different, the rest of the numbers concerning the two services are strikingly similar. What is interesting to note is, as we wrote about a couple of weeks ago, many more people tend to log in to their Facebook account regularly. A bit of a note to you who […]

Time's Person of the Year Is Mark Zuckerberg, Despite Popular Vote

Time managing editor Rick Stengel overruled readers in picking Mark Zuckerberg for Time’s 2010 Person of the Year, but as he pointed out, the process is “not a small ‘d’ democracy.” Digital whistleblower and Wikileaks founder Julian Assange was Time’s readers’ choice to be the magazine’s 2010 Person of the Year with 382,206 votes, but […]

Which ads were most talked about in social media?

The end of the year is bringing the usual looks back on Madison Avenue at the high and low points of the last 12 months. Now, with social mediaincreasingly important as a marketing tool, those year-end lists are expanding to include assessments of the conversations consumers had in 2010 about ads they liked and disliked. […]

T-Mobile Scores Another Flashmob Video Hit

The folks that brought you The T-Mobile Dance, the most-watched flashmob video ever, are back in town with a sequel, staged at London’s Heathrow airport. The T-Mobile Welcome Back uses every trick in the book — swelling choral voices, upbeat and uplifting music, great acting and candid footage — to tug your heartstrings. That’s one […]

How to Build a Referral Engine

Getting a steady stream of referrals is the dream of most businesses. The right kind of referred leads are pure gold. They are often more qualified, less price sensitive, and more apt to refer business once they become a customer. Many business count on some portion of referred business, but few tap this source of […]

Social Media Is Greater Marketing Priority for Small Businesses

Facebook is now third most important marketing tactic Small businesses, while not yet at the usage levels of their larger counterparts, are warming up to social media marketing, according to a fall 2010 survey from small-business marketing firm Constant Contact. The businesses surveyed overwhelmingly considered word-of-mouth the most important marketing tactic for finding new customers, […]

Marketers may now have an answer to the question: What's a tweet worth?

Today, KFC will unveil plans to award $20,000 toward one high schooler’s college tuition for the best tweet it receives. Earlier this year, JetBlue gave away tickets following tweets. And actor Hugh Jackman challenged any charity to convince him — with one tweet — why he should give it $100,000. Tweets are becoming as good […]

International Freelancers Academy website launched

From release: Hi, it’s Ed Gandia and Pete Savage here with a major announcement… We’re excited (and we think you will be too) because today we’re finally ready to pull back the curtain on what we’ve been working on since International Freelancers Day ended back in September! After the dust settled following that massively successful online video event, we asked […]

How The New Facebook Messages & Email System Works

At one end of the spectrum, Facebook says it’s “simple” and “fun.” On the other end, some are saying it’s Facebook’s version of Google Wave. And just about everyone spent the weekend suggesting that it’s a “Gmail killer.” “It” is Facebook’s new, Whatever-you-do-don’t-call-it-email-but-hey-here’s-a-Facebook-email-address-for-you email and messaging system. Facebook says it’s more like chat; and it’s […]