Personalization Becoming A Reality Across The Hospitality Industry

The article below is from HotelMarketing.com, but I see it as a call to action for Printers & Service Providers with hospitality clients or Agencies with such clients to get in this game NOW if you arent already there. Having worked for many years in Agencies with casino’s, hotels, resorts and destinations as clients, I can […]

Taking Control of the Phrase "Because We've Always Done it This Way"

Taking Control of the Phrase “Because We’ve Always Done it This Way”  The Pitfalls of “Step and Repeat” Process Control by Sandy Hubbard, Print Futurist  “Focus over here in this corner and shoot here, and then move the copy over here and shoot this corner and go all around the edges of the copy. Then we […]

The PODi AppForum is back in the UK after a 7-year gap

Leading international organisation for digital printing announces one-day conference in London on March 29 Customer case studies will take centre-stage at the PODi European AppForum which takes place in London on March 29. The last time PODi ran a major event in the UK was 2005. PODi returns to the London College of Communication for […]

Xplor Reports Sold-Out Exhibits for 2012 Conference and Vendor Forum

For Immediate Release Xplor Reports Sold-Out Exhibits for 2012 Conference and Vendor Forum Lutz, FL – January 10, 2012 – Xplor International, the worldwide electronic document systems association, today reported a sold-out exhibition for their 2012 Conference and Vendor Forum, March 27-29 at the TradeWinds Island Grand Hotel and Conference Center, a 4-Star, 585 room […]

Win a FREE ticket to PODi AppForum 2012!

The PODi AppForum conference is 3 days of innovation and ideas for making more money with digital printing. Join us & hundreds of your peers in Las Vegas Jan. 23-25, 2012 for the industry event of the year. (Full 3-day conference valued at $1,295) Click here http://appforum2012.org/pmcfree and enter before January 5th for your chance to […]

1/1 Interview with Rab Govil CEO Caslon and Naehas, and President of PODi

With the PODi App Forum coming up in January I was eager to speak with Rab and provide you with some more information on the event. Not only did I receive that, but Rab as kind enough to answer a few more questions about digital printing and the industry. At the end of this interview […]

Augmented Reality Meets Gesture Recognition Through Print And More

Lot’s of cool stuff coming down the road to interact WITH Print as well as other objects. Like any marketing technology, the case for adding value still has to be made before diving in and providing a relevant user experience to justify the expense.____________________________________________________________________________  The Aurasma app overlays interactive content on the real world, such […]

What Digital Asset Management can mean to a Printer

We all talk about the myriad of ways a printer might add value to the services he provides his Client in these troubled times; Cross-channel, Multi-channel, email marketing and the likes. One service is very much closer to home than you might think. Many printers save files for Clients in one form or another. How […]

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