Digital Textile Printing: Turn YOUR Photos Into Clothing
When I was growing up it was all about the RIT and making tie-die t-shirts in the backyard with the kids on the block. The ink splashed around in buckets as we dipped our white t-shirts adorned with carefully placed rubber bands to keep the colors in the places we wanted them. That was the […]
[Infographic] The ROI of Web Content Personalization
Im on a bit of a segmenting/personalization kick and this plays nicely into it. Knowing who your visitors are is a nice thing, but knowing what they are interested in and looking at is even better. Based on the assumption that users will know their data is being collected (see CONSENT below), the opportunity to […]
Hacker Opens High Security Handcuffs With 3D-Printed And Laser-Cut Keys
While a bunch of us were debating how brands would control the design copyrights and utility patents on objects that could be replicated by 3D printing, along comes this little twist. Are handcuff keys the only keys that are universal? It’s no wonder that some hackers and criminals are “invited” to work with law enforcement […]
Interpublic Launches Unit Focused on Lowering Print Costs
All the times I have been in-between Agencies and Freelance jobs, I have day-dreamed about becoming a Gun For Hire Print Production Auditor – I know, kinda print geeky and not as many travel perks as an astronaut, which was second on my day-dream job list. My plan was I to go into a company […]
IKEA Unveils Its Catalog Of The Future
Goodbye QR Code and Hello Augmented Reality… it was only a matter of time before the inevitable, right? With IKEA going AR, you know the rest will soon follow. AR is really the perfect tech for such things anyhow as you need the print in hand to access to added value, and with IKEA providing […]
Brew Your Coffee In This Amazing French Press Packaging
In another life, when I have more patience and math skills, I want to be a Package Designer! This is almost one of those why didn’t someone think of this before moments. I say almost, because cooking something in a package isn’t new, but having your package act like a French Press moves it toward […]
The Future of Print is Online Now
I am not a Vista Print fan. I have never used them, but I do know three people who have and only one was happy with their job. The other two ordered business cards and the text was not centered. They also said the card stock was really flimsy. They spent an endless amount of time […]
The potential in printing electronics: Video from TED2013
This is REALLY COOL… and a great story of perseverance and ingenuity! Kate Stone: The potential in printing electronics Kate Stone is the Founder and Managing Director of Novalia, a company that specializes in interactive printing. Her work combines physical prints with digital electronics. via Watch “Kate Stone: The potential in printing electronics” Video at […]
Are Paperless Bills and Statements Really Better for the Environment?
This week, Two Sides will launch a nationwide educational initiative to engage and encourage major U.S. corporations to adopt best practices for environmental marketing and end the use of misleading claims about the sustainability of print and paper. You can read the press release here. For more facts on the sustainability of print and paper, […]
Social Customer Service [infographic]
via Social Customer Service [infographic]. Social media has allowed companies to become more responsive than ever before. Today’s infographic Social Customer Service: The Next Competitive Battleground shows us that companies are responding quicker than ever to their customers complaints. In fact about 84% of social media use is geared towards improving customer service.
Rider Dickerson Promotional Piece Raises The Bar
I am long standing fan of Rider Dickerson because they “get” it. They get that providing education to Print Buyers helps everyone. They get that multi-channel marketing is here to stay and have been ahead of the curve for years producing their own annual event in Chicago called printFORUM. They get social media. And they […]
SOLAR POWERED Annual report!
Genius! Solar energy is the main business of our client Austria Solar. We thought about how we could put this energy to paper. The result: the first annual report powered by the sun. Its content remains invisible until sunlight falls on its pages. See more on Behance
