If your print sales team wants to systematically improve -- rather than leave things to chance -- try running a DIY...
How to Run a DIY Print Sales Improvement Program
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Training
5 Tips to Combat Post-Holiday Work Blues for Organizational Productivity
The new year is meant to be a time of renewed purpose and energy but, in reality, it can be overwhelming catching up...
But Wait, There’s More: 3 New Business Ideas for Print Businesses
The summer is approaching and that typically means a little slow down for most print businesses, but honestly who...
Witkowski, Dejan and Strull Launch MarketWise Academy
MarketWise Academy was founded out of the desire to help creative communities navigate and thrive in a post-pandemic...
Project Peacock Launches a New Printspirational Platform for Print Customers and Printers Around the World
The Printerverse – April 13, 2021 – Print Media Centr announces that its print customer education initiative, Project...
Equality, Technology, and HERstory
Happy Women’s Print HERstory Month to one and all! Of course, this print-centered initiative occurs alongside Women’s...
The Sales Overwhelm and How Ted Lasso Helped Me Solve It
If you are tired of hearing me take some liberal leaps and tie TV shows, Broadway musicals, and movies into lessons...
Jumping on the 2021 “Word” of the Year Bandwagon
What’s your “word”? You can’t spend five minutes on social media in January without having ten of your friends,...
Simply the Best – Sales Lessons from “Schitt’s Creek”
Not only am I a TV junkie, but I like to fancy myself a trendsetter (kinda). And so, I am proud to say that I have...
Try a ‘Hail Mary’ Play for a Happy Holiday Sales Season
Huddle up Printerverse! We have been inching our way down 2020 to the goal post and the end is in sight. All of our...
Five of the Best Ways to Be a TERRIBLE BOSS and Tank Sales
We’ve all probably had one or more. Some of us have probably even been one at one or more points in our careers. You...
Three Fundamental Sales Truths (that may seem opposed to each other but really aren’t)
There is a great song in the smash musical Hamilton in which Angelica sings about three facts of her life that are all...
The Five Zoom Archetypes Get a Treatment Plan For Sales
For the last two months, I have been doing a riff on the fact that many of us are living on ZOOM calls these days....
Get Informed on Informed Delivery and Other Direct Mail Enhancing Opportunities
Take a deeper dive into Informed Delivery and other direct mail enhancing opportunities that are available, and...
Baby How You Feelin’? Is it Good as Hell?
It’s a new year. And I love New Year for the opportunities it presents. Renewal. Focus. Setting Goals. Deciding what...
Helping Customers Improve Their Game and Other Advice from the Trenches
Remember the 1988 romantic comedy Bull Durham? Every season baseball groupie Annie Savoy adopts a single-A league...
Your Customers Just Aren’t That Into You
You are good at what we do. You’ve done it for a long time. You’re experts in it. And you can talk about it all day...
Print Industry Education: Whose Job is it Anyway?
I just flew back from Chicago and the last ever Print show (sigh) and boy are my arms tired. That’s a Dad joke for...
Five Life (and Sales) Lessons From My Third, Half-Marathon
Well, friends, I did it again. Back in 2015, shortly after I moved to Connecticut from Chicago, I trained for and ran...
Profitable Print Relationships with Print Champion Matthew Parker
This PMC podcast travels over to my side of the pond to hear from Matthew Parker, print consultant and founder of the...
Millennials, Mills and More with Vanecia Carr, Director of Customer and Brand Marketing, Domtar Paper
Deborah spoke to Vanecia Carr, Director of Customer and Brand Marketing at Domtar, about the importance of building a...
Building a Better Print Business with Dawn Olson, Konica Minolta
At the InPrint USA show in Louisville, Kentucky, Deborah spoke to Dawn Olson, Director of Production Print/Industrial...
Is Collaboration Lacking in Your Workplace?
As I was doing my usual Tuesday morning social media audits ( translation: spending time on LinkedIn and Twitter...
Dear Men: How to Be a True Ally to a Woman at Work
Being that it is Women’s History Month, and we are celebrating Women’s Print HERstory month all month long at Girls...
Project Peacock Print Fair; A One-Night Only Pop-Up Event for Print Customers and Printers
The Printerverse - Print Media Centr (PMC) is expanding Project Peacock by taking it beyond the conference rooms of ad...
Project Peacock Peeks: Applications with Canon Solutions America
https://youtu.be/yOimy9mVDwQ See some of the print possibilities with inkjet presses from Canon Solutions America....
5 Ways to Show You Are Listening For Better Sales
Two of my favorite sayings regarding listening come from my work bestie Bill, who always says, “you have one mouth and...
Training the Next Generation of Workflow Wizards
Across the years of doing workflow reviews and assessments one question comes up frequently: Where is the next...
You Are a Print Workflow Magician! Here is How I Know!
In my last post, I said that not all document composition engines or word processing products or even creative layout...
THREE 30-Day Challenges You Can Start TOMORROW
Challenges are all the rage these days. There was the Ice Bucket Challenge, there is the Whole 30 Diet craze and even...
Trade Show Exhibiting 101: Unboxing Your Exhibitor Kit
Ahhh, who doesn’t love getting brand-new stationary products? A new package of markers or a shiny new notebook - these...
Trade Show Exhibiting 101: Prioritize Your List
Welcome to March. This is a great time of year – one of my favorites. Everything is starting to come back to life...
You Have WHAT on Your Bookshelf?
Books. From the time we’re babies, they surround us, with their bright pictures, big words and thick cardboard pages...
Print 17 and Label Expo Europe Provide Industry a Clear Path for Print Business Success
Fall tradeshow season is in full swing in the Northern Hemisphere. This post is about two that I attended so far, and...
Workflow Wisdom From Print 17
There are only a few tradeshows that attracts not only printers and print buyers, but an entire range of hardware and...
What You Missed at Print 17
What’s that you say, my friend? You didn’t make it to Print ’17? You were too busy to make it? You didn’t want to...
Print 17 May Be Over But the Printerverse Continues!
As previously announced, I rode a CMYK rainbow of fun and friendship to Print 17. It went fast, but I’m still savoring...
How Many Printers Does It Take to Print a Light Bulb?
Q: How many Printers does it take to print a light bulb? A: You don’t know, you don't print light bulbs... right?...
The Day the Workflow Stood Still
The print hardware often gets the blame when there is a shop slowdown. Misfeeds, wrong stock loaded, paper transport...
Dear Best Client, Ever: An Open Letter to Inspire Your Greatness
In my illustrious 7- year career as a consultant/coach/headhunter/social media ambassador/advisor to the C Suite/Chief...
2017 Print Buyer Survey Says: When it Comes to Driving Print Sales, Stay in Your Lane
Greetings Citizens of the Printerverse! As promised in my post last month I will be rolling out results from my 2017...
Waving a Workflow Wand for Magical Onboarding Success
Most print providers (commercial, in-plant, corporate) won’t need a wand or cape to discover that some parts of their...
For Sales and Career Success Try An Optimists’ Mantra
Scarcity: A noun meaning the state of being scarce or in short supply; shortage. Abundance: A noun meaning a very...
Color, Quality and Consistency: 2017 Print Buyer Survey Results Are In
For the past two years I have sent out some poignant questions to the print buying community with two goals in mind;...
Election 2016: And The Loser Is YOU And Social Media
We have all heard that politics and religion should be avoided as dinner and social media conversation, yet these last...
Postcards From The Printerverse: 5 Events in 5 Minutes or Less
Greetings Citizens of The Printerverse! It’s been quite busy over here at HQ. I’ve been on 5 diplomatic missions over...
[VIDEO] Print Ninja Warrior: Adapting To The New Game
Print Ninja Warrior: Adapting To The New Game This panel focuses on the state of the industry, the equipment and...
[VIDEO] National Girls Who Print Day Girlie Award and Mentor Panel 2016
National Girls Who Print Day Welcome and Girlie Award Presentation Who won the Girlie Award this year? You’ll find out...
The Word I Am Eliminating From My Sales Vocabulary
“You don't need to be better than anyone else you just need to be better than you used to be” In his mega-best-seller...
Web to Print Solutions Benched by New Tech
Guest Post by Alex Almada, Propago YES, we offer the services to help you, but this post is not about that. This post...
Print Media Centr, Domtar Paper and Avanti to present Pre-Conference Program at Xploration® 16
The Ultimate Marketing Workshop for Printers: Solid Strategies for Sales Success Xplor International, the worldwide...
110% Can’t Miss Totally True Predictions For 2016
Thank you for joining me for my pseudo-triumphant return to The Printerverse Blog Party. I know I tried to...
Understanding Print File Formats
Printing may seem very straightforward but the reality is there are some technical considerations to printing that are...
Misconception 3: Print Is Bad For The Environment
Here we have reached our last, perhaps most concentrated, misconception that print is bad for the environment? If you...
Three Ways To Effectively Maximize Your Twitter Reach
Depending upon what you do, and whom you are trying to engage with, Twitter can be a very powerful social media tool....
#UKvUSA: Does The Press Matter?
Welcome to my blogging duel with TEAM UK’s Matthew Parker. If you have been following along you can skip right to the...
[VIDEO] Meet the Movers and Shakers From the Inaugural thINK Conference in NYC
The first thINK Conference - appropriately called thINK First, was held in NYC Sept 8-10, 2015 in the Roosevelt Hotel...
[VIDEO] Post-Press Success: Winning With Finishing
This Graph Expo panel focuses on the wonderful world of finishing, and the ROI it can bring. Panelists:...
[VIDEO] Print Smart: Evaluating Tools for Saving Time and Money
This Graph Expo panel focuses on tips, best practices for printers to assess their workflows and processes in order to...
[VIDEO] Digital Schmigital: Marketing Print to Millennials
This Graph Expo panel focuses on “The New Print Customers” – what they know, what they don’t, and how to keep them...
[VIDEO] Behind the Social Curtain: Introducing the Wizards of WOW
This Graph Expo panel discusses what it takes to develop and maintain a successful social media presence for your...
[VIDEO] An ROI River Runs Through It: Mapping Your Multi-Channel Marketing Streams
This Graph Expo panel focuses on helping printers market themselves through print + additional channels by sharing...
[VIDEO] Reinventing World Class: A Conversation with Pitney Bowes
What does world class look like? Whether you’re a family-owned small business, a growing global enterprise, or...
[VIDEO] Incoming! Print Techs and Trends You Cannot Ignore
This Graph Expo panel focuses on just launched/upcoming technology, and provides thought leadership as far as where...
[VIDEO] 2015 Girls Who Print Day “Girlie Award” and Mentor Panel
This yearly award presentation and panel is on everyone’s must see list! Our 2015 panel features: Mary Beth Smith,...
[VIDEO] I Can’t Believe It’s Not Offset! Everything You Need To Know About The Inkjet Revolution!
This highly anticipated discussion at Graph Expo touches upon the value proposition of Inkjet, who it’s right...
[VIDEO] Wine, Books and Beers
Learn how to enter the short-run bookmaking arena with panelists from: Fastbind USA http://fastbindusa.com • GPA...
[VIDEO] Best Practices from HP PageWide Web Press Customers
David Murphy (http://hp.com/go/inkjetwebpress) interviews the innovators in Production Inkjet! Meet two customers who...
[VIDEO] Evolution/Revolution: The New Age of Industry Orgs and Associations
This Graph Expo panel focuses on how the industry orgs and associations are helping the print community adapt to the...
[VIDEO] Zooming In: Bringing The Value of Digital Print Into Focus
This Graph Expo panel focuses on sharing the amazing and creative marketing that can be achieved with Digital Print...
[VIDEO] Discover The Possibilities of Digital Print with HP Indigo
Boris Hughes, Americas Business Development Manager shows us some of the amazing things you can do with HP Indigo...
[VIDEO] 50 Shades of YAY! Color Management, Paper and Digital Print
This Graph Expo panel focuses on the value of color management, and how to manage color across multiple devices and...
[VIDEO] Breach Is The New Black: Data, Privacy and The Cloud
This Graph Expo panel focuses on helping printers understand how to protect their customers and their data by sharing...
[VIDEO] Protecting and Perpetuating The Prosperity of Print and Paper
Hear from the industry advocates on what is being done to educate consumers, and fight corporate greenwashing....
[VIDEO] What Have You Done For Me Lately? Adding More Value to Customers Beyond Service.
This Graph Expo panel focuses on ways printers can expand their relationship with customers to create loyalty and...
[VIDEO] Blazing The Trail To Profit: Discovering New Customer Channels
This panel from Graph Expo focuses on helping printers open new revenue streams with customers, and enter new markets...
Get Ready For International Print Day (#IPD15) October 14, 2015!
INTERNATIONAL PRINT DAY 2015, A 24-HOUR SOCIAL MEDIA EVENT, TO EMPHASIZE THE INDUSTRY’S LOVE FOR AND DEDICATION TO...
#UKvUSA: 3 Ways Print Buyers Can Deliver a Happy Holiday Season
Welcome to my blogging duel with TEAM UK’s Matthew Parker. If you have been following along you can skip right to the...
Three Must-See Panels From The Printerverse at Graph Expo 15
Greetings Citizens of The Printerverse! Graph Expo 2015 is in the books, and what a show it was. From our first panel...
The Print Galaxy, GraphExpo, and Girl Power!
Hi! I’m Chloe and I’m a print addict. I admit it. If there is a show and there is printing involved, I have to be...
5 Take Aways From Graph Expo – And One Big Learning
2015 was my first Graph Expo So how would I find the show? Would I find myself in a strange parallel print world,...
Print Media Centr Announces Line Up Of FREE Expert Panel Presentations And Special Events At Graph Expo 2015
Print Media Centr (PMC) announces a robust line up of expert panel presentations and special events that will take...
Top 5 Tips for InkJet Success
If you aren’t already working with an inkjet web press, this is a great time to get onboard the inkjet train....
Being A Good Customer… And How I Failed!
by Chloe Mahendra-Fuji, Print Diva Hi! I’m Chloe! Sorry I missed you last month… there was a big job in my life and...
Who Is Buying All This Print Anyway?
by Jonathan Malone-McGrew, EDP For anyone that knows the McGrew name, it comes as no surprise when I tell them that I...
Presentation Do’s and Don’ts
We’ve all sat through them. The presentations that seem to drone on and on and on. The ones that just beg for us to...
#PrintSales Training Part 4: Eyeing The Prize!
If you are just tuning in… I (Deborah Corn) am currently in “sales” bootcamp with my personal drill instructor Kelly...
Meet The New Print Pioneers
I’ve been thinking about how to tell you all about my incredible experience at Jetcomm and Dscoop since I got into the...
#PrintSales Training Part 3: The Art Of Storytelling
If you are just tuning in... I (Deborah Corn) am currently in "sales" bootcamp with my personal drill instructor Kelly...
Print Fight Club: Round One Recap And Replay
Last week, with the support of our friends at eLynxx Solutions, I launched #PrintFightClub with the topic "Will Print...
Upcoming Events And Happenings In The Printerverse And Beyond!
I sent this as a group announcement to my LinkedIn group today, and it's too packed with awesome event info NOT to...
VIDEO: Unique Inkjet Technologies Featured At ISA Expo 2015
Although I cannot make it to ISA Sign Expo this year, Chris Price is carrying on without me!! GRAPH EXPO is hosting...
1/1 Interview with Bill Borrelle, Brand Transformer and Strategist at Pitney Bowes
A few weeks back I had the honor to be invited by @PitneyBowes to participate in their first #powerofprecision chat on...
Printing Impressions Launches PI Xchange with an EXCLUSIVE Interview with Thomas J. Quinlan III, President and CEO of RR Donnelley
Attention Printerverse!!! There is something very GROOVY coming your way… #PIXlive! Printing Impressions has recently...
Winning Customers With High Speed Inkjet And More
A few weeks ago I had the honor of working with Pat McGrew M-EDP, CMP to bring you a panel discussion with printers...
How to Use Twitter Hashtags to Attract Leads
Do you remember Stan Lee’s Amazing Fantasy issue #15? On the back panel was written one of the most memorable quotes...
#PrintSales Training Part 2: Making A Service Menu
To kick off our training sessions I asked you to fill in the blanks for "Who is Deb Corn and what does she do?" My...
Data, Data Everywhere And Not A… Actually, A Lot to Leverage
We are surrounded by data. In fact, I think I hear my iPhone 6+ buzzing as I write this. As communicators, the...
Kelly Mallozzi From Success In Print On Why Sales Is Dead, But Telling Stories Isn’t
Two years ago I undertook what I thought would be a simple task of finding partners to work with me/PMC for Graphics...
#INKJET 101 Video Replay Now Playing!
This Webinar, presented by Pat McGrew, M-EDP, CMP created quite a buzz with almost 250 registrations, plenty of...
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