Infographic: The Medium Is NOT The Message
Spurred by breathless headlines and a multitude of social media consultants bearing free webinars, asset management firms can’t help but wonder if they should be opening a Twitter account. But the foundation of successful investor and advisor communications will always be an authentic brand message delivered with a strong voice, engaging visuals, and compelling proof […]
3GTV adds NFC to grocery store shelves
Near Field Communications is creeping into our lives… where we shop and ultimately how we will buy things. Next time you are in the market for a new mobile phone, ask about NFC as there are a bunch of models already enabled and soon all will be. By Sarah Clark “We see NFC as the […]
Social Media: There's a Monthly Print Magazine for That
New magazine about the digital world and social media delivered in PRINT… Laura Lee Walker writes: Editor and publisher, Robert Fine, feels that print is not dead and that “electronic media hasn’t quite replaced all of the intimacy you can get with a printed book or magazine”… +++++++++++++++++++ At one point, a print magazine about the […]
Nike Scores With Exceptional MultiChannel Project
Nike+ City Runs from yesyesno on Vimeo. For the launch of the Nike Free Run+ 2 City Pack series, YesYesNo was invited to develop software that would allow runners to create dynamic paintings with their feet using their Nike+ GPS run data. During the two day workshop at Nike headquarters, we invited the participants to […]
Augmented Reality Gets A Sweet Tooth
This is going to make it tough for parents to ask their kids to stop playing with their food… via Cadbury unveils augmented reality Spot V Stripes game – Brand Republic News. The ‘Quaksmack’ game, devised by Blippar, recognises Cadbury’s packaging in a similar manner to a QR code and transforms the packaging itself into a […]
Museum of London uses NFC for Exhibits and more
QR codes never really made it to museums as widespread as I imagined they would – but perhaps it’s better that way as NFC will move in and take over that space as soon as cel phone catch up… Once again, Europe is setting the stage… If you are among the first proud owners of […]
What is Crowdsourcing? [infographic]
This infographic takes a look at the practice of crowdsourcing projects: what it means, where the term originated, and how it works. See full article here: What is Crowdsourcing? [infographic]. Related articles Mobile gaming by numbers infographic (stuartbruce.biz) What the Heck Is an Infographic? (seohatch.com) LocalMind for iPhone/iPad Crowdsources Hyperlocal Q&A (socialtimes.com) How To Promote […]
14M QR Codes Scanned in US in June 2011
The full press release and data from comScore can be found here. Im just pulling out this section as it’s another HUGE victory for Print! Source and Location of QR Code Scanned Analysis of the source and location of QR or bar code scanning revealed further insights into how consumers are interacting with this marketing […]
If you Print, why not Print a forest?
Print a Forest is a free computer application. Our mission is to give everyone an option to have the personal documents they print, plant an entire forest. Every hundred pages you print with Print a Forest plants a tree. If you must print, why not print a forest? With your participation, the paper you print […]
Attend GRAPH EXPO FOR FREE – And More! LOTS MORE!
PrintMediaCentr invites you to attend GRAPH EXPO 2011 FOR FREE! This year’s theme “Embrace Technology” has never been more relevant to all of us in the Print & Integrated Marketing Industry. Recognizing that, GRAPH EXPO has expanded its offerings to include a new Marketing Pavilion (sponsored by Chicago AMA) and a host of Exhibitors servicing […]
NYPD Social Media Unit Mines Facebook and Twitter For Mayhem
I’m filing this under “tips” just in case we have any criminal masterminds amongst our audience. Then again, if mastermind is part of your job description, you probably already know that planning or announcing your crime spree on social media will most likely result in losing that title, and now as well, being arrested. ++++++++++ […]
Infographic: Your Cell Phone is Your New Credit Card
NFC, NFC, NFC. And just in case, NFC stands for Near Field Communications. I am anxiously awaiting this tech to be mainstream for many reasons but one that always stands out is related to payments as visualized in the infographic below. And it’s not because I feel that finding my wallet, pulling out a credit card, waiting for it to be […]
