An event that only happens once in a generation: a British Royal Wedding. On Friday, April 29 at 5am EST Prince William and Kate Middleton will be wed at the Westminster Abbey in London. People all over the world have been buzzing with anticipation. Crafters have been turning out little figures from a “knit your own royal wedding” book, screen-printing Will and Kate’s faces on bags and t-shirts and creating jewelry that states, “I prefer Harry!” Groupon in the UK created a proof by selling “Two Tickets to the Royal Wedding for 8 pounds (Value of 1200 pounds).” CNN’s Anderson Cooper, got an etiquette lesson in preparation for the Royal Wedding. CNN has a team of about 125 reporters, cameramen, and crew assigned to the wedding. And rightfully so, because an estimated two billion TV viewers will see all of or part of the wedding coverage.This would be the biggest audience in TV history. An expected 400 million more people are expected to view the event online or listen to it on the radio. The TV, online and radio consumption will equal about 35% of the world’s population.
The Royal Wedding used to be a strictly private occasion but it has now has turn into an international celebration. It seems that the Royal Wedding has been pushed into the digital age. The British Monarchy is draped in tradition, history, class and etiquette. But what people don’t know is that the Monarchy has embraced social media and other modern commutations. And they do in a style and grace that you would only expect of the British Royal Family.
Facebook: The British Monarchy
The official page posts 3-4 times a day with a mixture of historical facts, the Queens’ business, and information about the Royal Wedding, videos and pictures. Special points to note:
they have created an official Facebook event for The Royal Wedding (I’m attending)
they have a Facebook tab devoted The Royal Wedding that links to other resources about the event
there is a “Near Me” tab where you can find out about Royal visits, ceremonies and events in your area
they use the notes tab to display the official records of events at every castle and place, which shows great transparency of information for the Monarchy’s official business.
Continues at: How The British Royal Family Has Embraced Social Media.
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- Prince William and Kate Toss Fans a Digital Bouquet (livescience.com)
