This might just be the fan-boy/fan-girl “Holy Evolution of Comics, Batman” and it wasn’t developed in a cave or a secret laboratory. The marriage of Marvel and AR now takes the whole experience to the next dimension. Check out the video below and imagine your favorite character (if it isn’t Ironman) launching from the printed page to stand before you… and let your geek flag fly!
via Marvel Releases Augmented-Reality Comics – DesignTAXI.com.
As part of its ‘ReEvolution’ initiative, Marvel will be releasing an augmented reality app ‘Marvel AR’.
The new free app for iOS and Android devices will feature Marvel Infinite Comics (Marvel’s digital comics) and an augmented reality application.
When readers scan images and other various Marvel products that have the Marvel AR logo, within the app, extra content would be unlocked. These ‘extra content’ include the writer’s scripts, audio footages, editor’s comments, original artworks and other interactive content.
Marvel plans to release the Marvel AR app, developed by Aurasma, some time in April.
A demo of the AR app can be seen in the video below: