Earlier this month Medea Vodka released a new concept in product labels – a programmable LED label. Even though this venerable Dutch distiller has been around since the 18th century they are very much breaking new ground here in the 21st century.
The LED label has six pre-programmed messages but you can also program your own message. It can have up to six scrolling 255 characters messages, enough for a (very) short story. But the drawback from my perspective is that it is quite a pain to program, particularly a long message. Here is a link to the video that describes the programming process http://vimeo.com/7817799 The messages scroll for three minutes before turning themselves off automatically.
see full article at: New Vodka Has a Programmable LED Label | Lightning Labels Blog.
