Palo Alto, California – June 17, 2010 – When a designer opens a file, does it look like what the photographer saw through her lens? And when a printer brings in the press approval sheet, will it look like what the designer envisioned?
The challenge of managing color is as old as print itself. But digital technology has added new wrinkles in the attempt to control the effect of ink on paper.
“What’s different now is the extent to which designers and printers can affect color. With the click of a mouse, it’s possible to turn a blue dress red and adjust hues pixel by pixel,” says Daniel Dejan, North American ETC Print and Creative Manager for Sappi Fine Paper/North America and featured speaker at PaperSpecs’ upcoming “Managing Critical Color” Webinar.
So why care about color management? Because it will impact the quality of the images reproduced and influence whether time is lost and added expenses are incurred.
“This Webinar is about optimizing your color management workflow so you can avoid costly pitfalls,” says Sabine Lenz, CEO of PaperSpecs. “And Daniel Dejan’s extensive experience and background make him the perfect person to show us where most print challenges occur and how to address these critical areas.”
More information and registration at : PaperSpecs “Managing Critical Color” Webinar | PaperSpecs.
