At the end of every year, it is good to take some time and look back at where you’ve been. The world of print samples became vibrant again this year as many trade shows fired up their engines, attracting creativity that was remarkable. From Print4All in Milan to PacPrint in Melbourne, a host of events large and small gave printers everywhere access to new ideas to share with their customers.
Beyond events, printers everywhere continued to innovate. Many added new equipment for printing and finishing, and some found new ways to use what they had. And everywhere there were groups of people meeting to talk about print.
As you wrap up your activities for the year, take a look at these episodes. They might fire a few creative sparks to help you start the new year like a firecracker!
One of my favorites comes from the VIGC. They serve the printers of Benelux with education programs.
If you print labels, take a look at this one. I liked the idea of taking an image and embossing it to create a personalized label!
And finally, we know that finishing options can be a game changer, so this episode looks at cutting options that can add value!
If you have the coolest print sample among the work you have commissioned or produced, let me know. I am always looking! Reach out to me on LinkedIn, or pcm@mcgrewgroup.com and I’ll be delighted to tell your story!
##
See last month’s post by Pat: https://printmediacentr.com/print-samples-what-do-your-business-cards-say/
See all of Pat’s posts here.
Pat McGrew helps companies perform better. As Managing Director for McGrewGroup, Inc., she promotes Best Practices for your Business leveraging her work as an executive, marketer, analyst, industry evangelist, and consultant to enable business growth. An experienced professional speaker and author of 8 business books, Pat is also the editor of A Guide to the Electronic Document Body of Knowledge, a regular industry content contributor, host of #PrintSampleTV, and co-host of #ThePrintReport Podcast with Deborah Corn. Pat won the 2014 #GirlsWhoPrint Girlie Award and the 2016 Xplor Brian Platte Lifetime Achievement Award. She is certified as a Lifetime Master Electronic Document Professional by Xplor, and as a Color Management Professional (CMP), CMP Digital, and BrandQ Professional by IDEAlliance. Find Pat on Twitter as @PatMcGrew and on LinkedIn.
