James Murdoch: Free online content cannot be monetised
Speaking at the Monaco Media Forum, Murdoch said: “The first rule: if you are going to monetise something [online], you probably shouldn’t give it away for free.” News International, a wholly owned subsidiary of News Corporation, recently erected paywalls around both The Times and The Sunday Times’ respective websites and is the first generalist UK […]
Launch of Newspaper Extinction Timeline for every country in the world
Ross Dawson, October 31, 2010 Back in August I predicted that newspapers in their current form will be irrelevant in Australia in 2022. That received significant international attention including from The Australian, The Guardian, Editor & Publisher (which called me the ‘Wizard of Aussie’) and many others. Part of the point I wanted to make […]
UK adspend returns to double digit growth
The United Kingdom’s advertising spend has recorded a double digit rise of 10.7% in the first half of 2010, according to Nielsen’s latest Global AdView Pulse report. Globally, adspend has increased by 12.8% in the first six months of 2010 when compared to the same period in 2009, with a combined spend of $238 billion (£150 […]
Government launches council newspaper consultation in UK
The coalition government has backed publishers’ complaints about council-run newspapers. Publishers have complained that, in some instances, council newspapers are being run as rivals to local newspapers, taking away advertising revenue in the process. Secretary of state for communities and local government Eric Pickles will put forward proposals to curb council titles, launching a consultation on […]
Classified print ads get new life
News – Media: Classified print ads get new life (Page 1 of 2). Print’s not dead, but in the greatest paradox of all, it’s taking a website to show just that. Wegotads.co.za is the brand new classified ad portal on iol.co.za, the second biggest website in the country and the internet arm for Independent News and […]
QuadTech's newspaper color control system helps newspapers print color ads
Sussex, Wisconsin – The trend in newspaper printing for better control over color is being fueled by a need to diversify. Semi-commercial products, hybrid heatset/coldset newspapers and publications geared to attract advertisers – such as lifestyle supplements – are now commonplace. To help printers achieve the required quality and accuracy, QuadTech (IPEX 2010 stand 06-C520) […]
Make your own newspaper
So you want to be a newspaper baron? (Haven’t you heard that print is dead?) If you insist – well, you could do work experience (for nothing) and hopefully get a part-time job at the paper. Then, after a few years, work your way to a staff position, if you’re lucky. And spend decades navigating […]