15 Creative & Crazy Cool QR Code Designs
The greatest thing about a designer, especially a great designer, is that they challenge the “rules” when they create. As a matter of fact, asking a designer to stay within the box is the fastest way to get them out of it and that is why they are so much fun to work with […]
Who wins the NFC vs QR War? Everyone!
I just read a great post by Tony Vassiliev – Chief Executive Officer at Gauge Mobile Solutions Inc. titled Will NFC Eliminate QR Codes Entirely? One of the reasons Im sharing it, besides my love for all things multichannel, is that he makes this very simple and clear point: “…As I mentioned earlier, NFC requires a transmitter […]
Ralph Lauren Steps Up Game With Customized QR Codes
U.S. lifestyle brand Ralph Lauren upped the QR code ante with customized bar codes to lure consumers into its store locations. The new bar code, complete with the brand’s polo player logo, is in Ralph Lauren store windows. The point was to entice affluent men into stores and allow them to engage with the brand through a chance […]
Why we are excited for Graph Expo – Part 2
So we had some fun thanks to Ryan at M-Bossed by making a video for his blog, but before we head off to Chicago I wanted to expand on the excitement list… 1. The Exhibitors Armed with my new digital camcorder I will be prowling Graph Expo row by row looking to share your […]
Attend GRAPH EXPO FOR FREE – And More! LOTS MORE!
PrintMediaCentr invites you to attend GRAPH EXPO 2011 FOR FREE! This year’s theme “Embrace Technology” has never been more relevant to all of us in the Print & Integrated Marketing Industry. Recognizing that, GRAPH EXPO has expanded its offerings to include a new Marketing Pavilion (sponsored by Chicago AMA) and a host of Exhibitors servicing […]
Vendor Spotlight 1/1 Interview with Jeff Sierra of BUDCO
This is the first in our new Vendor Spotlight 1/1 Interview Series! It is our goal to bring you information on companies that have added marketing technologies to their service offerings and share their transition stories. PMC is not endorsing the services or the companies that have asked to participate and their inclusion is for […]
PrintMediaCentr is looking to PROMOTE YOU!
Are you part of a family owned Printing business with at least 2 generations currently working together? Are you a Vendor (or Freelancer) who has successfully incorporated Marketing Technologies such as QR and pURL’s into your Client Services? Are you a Print Producer who has successfully transitioned into Multichannel Marketing and are currently purchasing technology […]
Do not try this at home, or in your Marketing efforts
One of my marketing pet peeves is the “do not try this at home” disclaimer that sits in many TV commercials. Sometimes its “professional stunt person, or professional driver on closed course” but the inference is still the same no matter how unlikely or humanly probable that anyone could recreate these “life threatening” scenarios. I […]
1/1: Interview with Roger Smolski, Editor of 2d-Code Online
Every so often I am able to hunt down someone from the industry that I greatly respect and admire and Roger Smolski fits that bill. Sure, his name might not be that familiar to you, and Twitter is his only Social Media channel, yet Roger manages to influence and inform on the world of QR and Marketing Technology daily […]
Now on PMC: Events, White Papers & Jobs
PrintMediaCentr is a Global communications platform providing resources and information to the Print and Integrated Marketing Service industry. Today, we are proud to announce three new site features to further enhance the sites capabilities, and the user experience. Global Events: A comprehensive list of Industry Gatherings! Find Print and Integrated Marketing events, conferences, webinars, and […]
Conference Tracks for Xplor 2011 – The Breakdown
Pat McGrew M-EDP, CMP Kodak, Co-Conference Chair of the 2011 Xplor International Conference & Vendor Forum in Tampa, FL April 5th-7th, has provided a handy breakdown of the educational tracks: STRATEGIZE: Communication Requirements in a Multi-Channel World Every organization that communicates with its constituents faces a challenging task in a world where customers select their […]
1/1: Interview with Dean Petrulakis Senior VP, Business Development at Rider Dickerson Inc.
Dean Pertulakis is a long standing and respected member of my LinkedIn Print Production Professionals Group. I was thrilled when I saw that he had an event coming up and I immediately took the opportunity to reach out to him and see if PrintMediaCentr could help. After conference call and a presentation he made regarding the […]