Students Create 'Subway Libraries' With NFC
I could make some points and suggestions about this, but instead Im just going to celebrate the students and their creation, and of course the promotion of the printed word! The Underground Library from Keri Tan on Vimeo. Miami Ad School Student Project: A Simple Solution to help New York’s Empty Libraries(The creators of this […]
Top 5 Reasons To Attend Digital Print For Packaging June 5-6 in Atlanta
I made some new friends and they have provided some info on this upcoming event as well as a promo code to save $200 on registration for PMC readers! Follow @SmithersPira on Twitter, and #dpp13 for event updates and buzz! Don’t miss Smithers Pira’s Digital Print for Packaging 2013 June 5-6 in Atlanta! The biggest […]
1/1 Interview with Trevor Kirchner, Unisource Packaging Engineer And 3D Print Prototype Pioneer
While doing some research on 3D printing, I learned that Unisource Engineered Solutions was using this technology to create packaging and prototypes as a service! I had seen plenty of examples of 3D printing, but here was a “paper” company who invested in the machines and was using them to help customers and actually make […]
New York Magazine Debuts QR Code Marketing Campaign
Welcome to Cross-Media Marketing New York Magazine! Your first dip into the pool was executed very nicely as well… clear offer, tasty incentive, instruction to scan the QR Code, (and bonus that you called it a QR Code!), you also provided a url to the promotion (though not shown below), and your goal, per the […]
3D Printers: What I Thought I Knew, But Know Now
Brian Rothschild has been a connection of mine on LinkedIn for quite a while, and he always has something lively and topical to add to the discussions he participates in throughout the platform. I was totally psyched that I would finally be able to meet him face to face at Graphics of The Americas, and […]
QR Codes Make Primetime TV: The Good, The BAD, And The OMG!
Politics and the gargantuan ego of Donald Trump aside, I do like watching The Apprentice. I liked it better when real people were contestants, but since the last few seasons have casted “celebrities” I take what I can get. My interest in the show is marketing based, though admittedly the boardroom scenes can provide a […]
College Uses Augmented Reality OOH Banner To Recruit Students
Here is a great use of cross media marketing! A printed banner connects people (and potential students) with a digital experience that offers them a glimpse into campus life. The video below doesnt show if there was a way to connect and get more information, but that would just be icing on the cake since […]
A Whole New Print: Is 3D Printing Coming To Your Local Print Shop?
By Ben Freund If you haven’t already heard, 3D printing is one of the hottest developing technologies coming to market. One of the biggest questions about it—for readers of PrintMediaCentr, especially—is how 3D printing will impact the traditional print industry. I’ll cover the argument in favor of 3D printing becoming a tool for traditional print […]
10,000 NFC Ad Panels Go Live Across The UK
Hear that? It’s the sound of progress! Sure there are soon to be antiquated QR codes on these out-of-home ads, but have no fear, as soon as all mobile devices are enabled with NFC readers they will be distant memories! I have been writing about NFC for over three years pretty much waiting for this […]
Meet Think Tanks Dean Rose, The Happy Hero of High-End Packaging
I meet some of the most amazing people through my LinkedIn Group, and Dean Rose is certainly one of them. What immediately drew me to him was his passion for Print – this is a guy who LOVES his job and could easily make a living as a motivational speaker for the industry! On top […]
3D Printing: How Long Till The Revolution?
This is pretty interesting. The infographic depicts when every American will have a 3D printer in their homes based upon the adoption rate of PC’s. It took 35 years (from 1975 to 2010) before there was 1 PC per person in the US per the data below, and I wont do the spoil alert thing, […]
Dita Von Teese Models 3D Printed Dress
It’s not the first 3D printed dress, but having Dita Von Teese model it might ultimately make it the most famous. I saw an interview with her about it this morning and she said that it was “comfortable” to wear. The dress was printed in sections and then constructed to allow for some movement, but […]
