InfoTrends has announced the release of a major multi-client study entitled The New Repro: A Study on In-House Production Printing in Europe in 2010 and Beyond. Having conducted a 2009 multi-client study on the US in-plant printing market and a 2005 study on the European in-plant printing opportunity, InfoTrends has a significant existing knowledge base for comparing and evaluating the results of this most recent study.
The in-house print market is an important indicator of the market need for document production. Historically, in-house establishments and Central Reprographic Department (CRDs) have played a leading role in technology adoption. For example, the in-house market’s use of black & white digital printing technologies helped establish the Print-On-Demand market. This study offers insight into the complexity of the evolving in-house landscape, examining the full range of corporate printing services in France, Germany, Italy, the Netherlands, and the United Kingdom. The focus of the survey was to gain a solid understanding of the operation, requirements, and main influencing factors for in-house printing sites today.
Continues at: PrintingNews.com – Article – InfoTrends Releases In-Depth Study on the Future of the European In-House Printing Market.
