It’s no secret that web video is on the rise, and with it web video advertising. In 2010 we have seen some of the most innovative online video ad campaigns of all time and branded video ads are online getting better. YouTube has just announced their top 10 branded video ad campaigns of the year. Let’s take a look back at them and see why they were such a success.
Of course, none of the top 10 branded videos of 2010 really come as a surprise. They’ve all been viewed by millions, put smiles on our faces and left a lasting impression with us, and that’s the reason they’ve all made this list. So are you ready? Let’s take a trip back through 2010 in online video advertising!
#1 Old Spice “The Man Your Man Could Smell Like” (24.2M)
#2 Nike “Write The Future” (21.2M)
#3 DC Shoes “Ken Block’s Gymkhana THREE, Part 2″ (19M)
#4 Tipp-Ex “NSFW. A hunter shoots a bear” (13.1M) <—- VERY COOL!!!!
http://www.youtube.com/tippexperience this one is interactive so you have to go to the page
#5 Gillette “Amazing Roger Federer trickshot on Gillette ad shoot” (7.7M)
#6 Toyota “Swagger Wagon” (7.6M)
#7 E*TRADE “New E*TRADE Baby – Girlfriend” (6.5M)
http://www.youtube.com/watch?v=lEXZ2hfD3bU&feature=player_embedded
#8 Doritos “Crash The Super Bowl 2010 Winner: House Rules” (6.5M)
#9 GEICO “Piggy” (6.2)
#10 Adidas “Adidas Originals – Star Wars Cantina” (4.7M)
Full details on videos: The Top 10 Branded Video Ad Campaigns Of 2010.
Related articles
- The Most Watched Videos and the Rise of the Video Ad Dollar (marketingpilgrim.com)
- The 10 Most Innovative Viral Video Ads of 2010 (mashable.com)
- YouTube names top 10 brand videos of 2010 (adweek.blogs.com)