Hear from the industry advocates on what is being done to educate consumers, and fight corporate greenwashing. Discussion will include information from Joan Sahlgren about the “How Life Unfolds” Campaign (http://howlifeunfolds.com) by The Paper and Packaging Board, an update from Phil Riebel, President of Two Sides North America (http://twosidesna.org), news about the SEC “go paperless” proposal from Martin J. Maloney of Printing Industries Alliance (http://www.pialliance.org), and Bob Lindgren talks about Choose Print (http://chooseprint.org) – Hosted by Deborah Corn.