Project Peacock: A Resource Playground for Printers and Creatives
These days good information is increasingly difficult to come by. Unless you already know what you’re looking for, you may have to dig through a few google pages to find the “right” information. Sure, my keywords will get me towards what I need…but after filtering through all the sponsored information and the various blogs that […]
Lessons Learned from a Chic-fil-A Integrated Marketing Campaign
Chick-fil-A Direct Mail Case Study – 10 Years Later I was just talking to a client this morning about using direct mail to drive consumers to retail stores and a Chick-fil-A integrated marketing campaign that I read about several years back came to mind. A quick web search surprised me that the campaign I was […]
Why Digital Marketers Like Direct Mail to Close the Deal
Back in the 1980s, I met my future and current wife who grew up in the family print business. I loved walking around the shop and seeing, and sometimes feeling (I couldn’t help myself!), all the cool jobs flowing through the printing and bindery processes. But I was a design engineer. My world was numbers. […]
Print, Design, and Cities of the Future
Walking around my neighbourhood has been very strange for a while now, and I’m not sure I’ll ever get used to it. I live right in the heart of my city (Bristol in the UK), which is usually bustling with people in the bars, restaurants and cafés, especially at this time of year. But since […]
[VIDEO] #PrinterChatPodcast LIVE! An Industry Panel Discussion
Co-hosts Will Crabtree, Jamie McLennan and Deborah Corn welcome Larry Vaughn, Warren Werbitt and Robert Godwin for a special edition #PrinterChatPodcast panel discussion on the current state of the print industry, the impact of Corona on their businesses, extending credit to customers, online vs in-person industry events, and everyone participates in a ‘Pick One’ speed round regarding what printing equipment everyone […]
The Omnichannel Generation – How Young People are Getting Social With Print
Has anyone checked their Screen Time report on their phone lately? I was deeply shamed by my iPhone this week. I’d like to say it was all long-form journalism and educational podcasts, but to be honest, too much of it is pointless scrolling through social media thanks to lockdown-induced boredom. I love being at home […]
Project Peacock Print Fair to Conclude 2019 Tour in Toronto, Canada’s Creative Capital
The Printerverse – October 16, 2019 – Project Peacock Print Fair, the traveling ‘roadshow-and-tell’ event from Print Media Centr, is heading to Toronto, Canada. The final event of 2019 will bring tangible Printspiration to print-loving Canadian creatives, print buyers, marketers, students, and print service providers on November 7 at Steam Whistle Brewing from 6-9 PM. […]
Christine Yardley is Standing Out with Specialty Print and Inspiring the Industry with Eat, PRINT, Love
Deborah spoke to Christine Yardley, Owner and President of Print Panther, at FSEA #OdysseyExpo. A genuine passion for print and not being afraid of change are two of the essential ingredients for longevity and success in this industry. Christine Yardley has an impressive supply of both, as she demonstrates in this Podcast from the Printerverse, […]
Print With a WOW at Dscoop with Design Strategist Vicki Strull
We only have eight seconds to catch someone’s attention. Still with me? In this Podcast from the Printerverse episode, Deborah speaks to Vicki Strull, Design Strategist and Brand Visionary at Vicki Strull Consulting, at the Dscoop Edge event in Orlando. She shares some interesting insights and statistics that provide some food for thought on the […]
HP Stitch and Reinventing Dye-Sublimation With Santi Morera and Joan Perez Pericot
Earlier this year, HP made its first foray into the dye-sub textile market, introducing the Stitch family of printers. Santi Morera, General Manager, Global Head of Graphic Solutions Business, and Joan Perez Pericot, General Manager Large Format Graphics Division, explain why it’s the right move at the right time for HP as they speak to […]
Looking to the Future of Textile and Beyond with Ester Sala Alborná, HP
Deborah spoke to Ester Sala Alborna, global business director of textile printing at HP, in the HP booth at ISA Sign Expo. HP’s new Stitch series of dye-sublimation printers were revealed to great interest earlier this year, the Stitch S300 and S500 being revealed at ISA Sign Expo where this podcast was recorded, and the […]
#ProjectPeacock and The Power of Digital Print and Finishing Education With Dawn Nye, Konica Minolta
Deborah spoke to Dawn Nye, Manager of Solutions and Services Marketing, Konica Minolta, at FSEA #OdysseyExpo. One of the first topics covered during Deborah’s conversation with Dawn is the recent Project Peacock Print Fair in New York, described by Dawn as an ‘education’ – “I come to events and I’m used to talking to printers, […]
