QR Code RIP

Mark Twain’s often misquoted reply to a London newspaper correspondent in May 1897 “The report of my death was an exaggeration” could well apply 114 years later to the recent plethora of articles on the demise of the QR Code. The original source of these articles is a Google statement “Users will no longer find […]

Augmented Reality Summit – London 6/16

Augmented Reality is in the spotlight. It is receiving attention from bloggers, media and early technology adopters. While potential is high, many have yet to discover and engage in the world of AR. The AR Summit is designed to explore this new dynamic reality and provide delegates with the perfect opportunity to uncover Augmented Reality […]

Infographic: What Are QR Codes

via OllieBray.com: Interesting Infographics (2 of 5): QR Codes (what are they & who is scanning them?). Related articles Who’s Really Scanning All Those QR Codes? (e1evation.com) QR Codes in the big city. How New York may start offering QR Codes for Public Transit… Smart! (realtygo.wordpress.com) The QR Code Statistics you have been looking for […]

Home Depot rolls out Scanbuy QR codes nationwide

Home improvement retail chain Home Depot is teaming with mobile barcode solutions provider Scanbuy to launch a new QR code initiative spanning across more than 2,200 U.S. stores. Introduced this week in conjunction with a print ad promoting the Martha Stewart Living kitchens brand, the Home Depot campaign incorporates 2D barcodes to give consumers mobile […]

QR Code Awareness Survey

MGH has conducted an online survey to gauge awareness and usage of QR codes among smartphone users. The online survey of 415 smartphone users was conducted on the Vision Critical Springboard America panel. 32% of respondents said they have used a QR code, and 70% percent said they plan to use a QR code again […]

Augmented Reality Aims to Get Beyond the Hype

Laurent Gil is tired of seeing demos on what augmented reality can do in the future. That’s not because he doesn’t believe in the potential of the technology. Indeed, the entrepreneur has built his entire company–Viewdle–around the promise of augmented reality. But Laurent says it is time to spend less time talking about pie-in-the-sky visions […]

How to Track QR Code Results

QR codes continue to gain attention as shown by Google Trends. Roughly one out five Fortune 50 companies use QR Codes although this usage is mainly to extend information distributed in advertising based on Burson Marsteller’s research. While QR code usage may be limited to large and/or geeky-oriented companies at this point, shouldn’t you at […]

QR Code Fuel Economy Window Stickers

QR Code fuel economy window stickers for used cars are now available from the website of the official US government source for fuel economy information. The stickers include city, highway and combined mpg ratings, engine size, transmission and recommended fuel grade as well as a photo. Stickers can be generated for all vehicles sold in […]

Securing Postage By TEXT In Sweden

The Swedish Postal system ‘Posten’ is set to trial a new method of postage and packaging whereby citizens use their cell phone instead of postage stamps. “Customers will send a text and receive a code in response that will be written on a piece of mail to show the postage had been paid.The system will […]

INFOGRAPHIC: Who's Really Scanning All Those QR Codes?

QR codes are everywhere these days — in fine art exhibits, some cities’ building permits, wrapping paper and every imaginable kind of marketing campaign. QR code-focused startup JumpScan was kind enough to send along a graphically organized representation of some data they’ve gathered about QR codes — who’s scanning them, what kinds of devices they’re […]

Students Get To Tour College Campuses On Facebook

Who of us wouldn’t have appreciated an accessible and comprehensive virtual tour of schools back when we were applying for college? And how easy would it have been for you if you could take the tour while chilling on Facebook? Well, its seems one online walking tour company has realized that it’s best to reach […]

Advertiser Alerts on Your Phone!

Advertisers have long contemplated a world in which they could contact people walking down the street with special offers and get them to change course and enter a store. There’s been new movement this week to make that vision a reality. On Tuesday Loopt, a social network catered to mobile-device users, unveiled a plan to […]