The Print Galaxy, GraphExpo, and Girl Power!

Hi! I’m Chloe and I’m a print addict. I admit it. If there is a show and there is printing involved, I have to be there. We just ended the week at Graph Expo in Chicago, and it was an amazing amalgamation of printing, software, announcements, introductions, catch-ups, and education. You don’t get this just […]

Are You Listening To Your Customers?

Over the past few months I have been in full-blown prep mode for The Printerverse at GRAPH EXPO 2015. Part of that preparation entailed formulating panel topics, and now that they are announced, I want to take a moment and share some things I’ve learned. First and foremost, just because you think something is a […]

Decoder Ring: Understanding How To Make Your Web Presence Work For You

Recent inspiration has given light to something I think will help many of those roaming the Printerverse. In the past I have talked about how to understand the different areas of print, leverage the lessons learned and make sure you are being relevant. Then it struck me – as I wrote in a previous article […]

GASC’s Onsite Event Gives Sweet Taste Of Orlando For GRAPH EXPO 2016

I am going to preface this post with a few, hopefully obvious things. First and foremost I am a loving, devoted fan, and proud partner of The Graphic Arts Show Company (GASC) who produce and manage the U.S. based GRAPH EXPO and PRINT shows. GASC partnered with me four years ago to create a show floor […]

The CxF/3 File Format, X-Rite And The ISO

By Brian Rothschild / TechCreative / GraphicFXOnline Studio. Contributing blogger for PrintMediaCentr.com Good day PMC readers, X-Rite Incorporated, a global leader in color science and technology and its subsidiary Pantone LLC, announced that the ISO TC130 committee that sets global standards for the Graphic Arts has adopted the X-Rite Color Exchange Format version 3 (CxF3) […]

Is There Diversity in the Graphic Communication Industry?

Ladies and Gents of Print, Citizens of The Printerverse!! Once again it is our distinct honor to be able to help Dr. Twyla Cummings, Senior Associate Dean and Professor, Graduate Executive Board Advisor, College of Imaging Arts and Sciences at Rochester Institute of Technology, conduct some industry research. Last time the focus was on a Comparative Study for Women in Graphic Communication, […]

#UKvUSA: Who Really Cares About Color

Welcome to my blogging duel with TEAM UK’s Matthew Parker. If you have been following along you can skip right to the post… and if you are just joining us, here is some background… Matthew and I haven’t always seen eye to eye when it comes to Print Buying. He comes from the UK procurement world, […]

Presentation Do’s and Don’ts

We’ve all sat through them. The presentations that seem to drone on and on and on. The ones that just beg for us to check our email. Or Instagram. Or focus on anything else BUT the presentation at hand. Then there are the gems. The presentations that keep us focused and riveted. The ones that […]

The Nuts And Bolts Of Reputation Management

I was watching Deadliest Catch last week and the Cornelia Marie was in the midst of an engine breakdown. They had replaced a bunch of parts and were on their way to the crab grounds when it blew again. After some digging, they found a loose screw, to which the Captain said, “A $2 nut almost brought […]

#PrintSales Training Part 4: Eyeing The Prize!

If you are just tuning in… I (Deborah Corn) am currently in “sales” bootcamp with my personal drill instructor Kelly Mallozzi. Kelly has agreed to use my journey as the example, and create a blog series for PMC called #PrintSales Training. Since this is what she does for a living, and very successfully, consider yourselves […]