20 Marketing Stats To Consider For 2014 [infographic]
Some pretty compelling reasons to have on online marketing strategy for your business in this infographic by WebDAM – especially related to sharing content, participation on social media, and using video. If you are actively visiting PMC you probably know this already, but since the stats show the more people are visual learners – pass […]
Absolut Originality Campaign Adds NFC To Their Cross Media Marketing Cocktail
Working in advertising for so many years has taught me many valuable lessons about the world. One of the simplest yet significantly important is… BRANDS RULE, and BIG BRANDS EVEN BETTER! For example, an ad agency might have Southwest Airlines as a client, but will drop them like a rock to have American Airlines on […]
Six Trends From Cross Media Show 2013
Since I don’t get to go to ALL the shows I wish I could attend, I am very fortunate that I can ask some great people to do a little recon for us. Such is the case with Matthew Parker and the Cross Media Show which just took place in London. He also reported for […]
SGIA EXPO 2013 Delivers The Goods
For a few days last week the Orange County Convention Center in Orlando was the happiest place on Earth – at least for the specialty graphics crowd. In fact, the show floor was like one giant printing theme park with sounds of machines and moving parts, bright lights and flashing screens, and crowds that made […]
Consumers Chime In On Why Direct Mail Still Matters
The Drum posted this infographic last week with some commentary you can see here. My only comment is why are we still saying “still” as though we STILL need to convince people that print isn’t going anywhere. I think we need to get off that message point and move on! We spend an awful lot […]
1/1 Interview With Daniel Dejan – The Man, The Myth, The Design And Paper Legend!
Ok, so there really aren’t any myths to dispel when it comes to Daniel Dejan. Basically, everything you have read about him, seen about him, heard about him or heard about him from others is true, and yes… he is THAT amazing. There are a few people that make my print geek knees buckle, and […]
Print Industry Unites For International Print Day
Born out of the desire to share, connect and learn from our colleagues around the world, I had the honor to announce the initiative, International Print Day: A Global Celebration of All Things Print! at #printchat last week. International Print Day (IPD) will be held annually the second Wednesday of October, with the first official […]
#PRINT13 WEBINAR: Hot Technology Highlights
It’s simply impossible during PRINT 13—with 603 top suppliers, 49 MUST SEE ’EMS, plus over 140 new worldwide introductions—to see every exhibitor’s demonstration of their hot new innovations in equipment, technology, software and related products at the show. BULLSEYE THE “BEST OF THE BEST” TECHNOLOGIES!This fast-paced Executive Summary session will present the “best of the […]
Paper Generators Create A New Level Of Interactive Print
I don’t have a degree in electrical engineering, so Im not sure how this is something “new” and not within the known world of printed electronics (the video actually shows electronics being printed)… but if Disney can help kids read, and keep them reading cool interactive printed books… who cares! Disney info and press release […]
John Van Hamersveld Print Art Exhibition in Los Angeles
Fellow print geeks, does the name John Van Hamersveld ring a bell? No? Surely you’ve seen the iconic Endless Summer movie poster or the cover of the Beatles legendary Magical Mystery Tour album. If so, then you’re already familiar with this bad ass designer, you just need to put his name/face to his incredible body […]
PRINT 13 Garners Upbeat Reviews
Graphic Communications Industry Event of the Year Draws Positive Feedback from Exhibitors and Attendees Reston, VA – PRINT 13, together with first time co-located CPP EXPO, wrapped up its run at McCormick Place in Chicago on September 12, 2013 with a feeling of optimism for the future. “Two common themes seemed to be repeated by […]
ASK ROCK: How Do I Know Which Growth Strategy To Pursue?
Welcome to ASK ROCK, a monthly advice column where industry expert Rock LaManna will answer your questions on topics such as: key financials for business, and how it can lead to profitable organic growth, M&As, strategic alliances, succession plans, and exit strategies. He will also talk about leadership and present family business case studies. Do you have […]
