NFC Now Playing At A Theater Near You
Ok, well in this case the theater needs to be in Australia, but still good news that Near Field Communications (NFC) is making it’s way out into the marketing world! It’s interesting to note I can still make out a QR code in the bottom right corner of the poster. I suppose those will stay […]
Why is the Print Industry Whining About #Paperless2013
Doesn’t the print industry have better things to do than shake its fist at Google and their Go Paperless in 2013 campaign? So many already think Print is out of touch with the “new world,” so why add fuel to that fire? And the organizations that are speaking out, well they just have their […]
Go Green, Go Paperless, Isnt Just About Google
Make no mistake, the vested financial interest in “Go Green, Go Paperless” claims far outweigh any self-proclaimed eco-friendliness. Whether it is to sell digital/cloud products and services, or have you switch to electronic statements to save on printing and postage, dollars are the only green thing here. Paperless is not the issue. Digital and cloud […]
Going Guerrilla Against Google's #Paperless2013 Campaign
When I first read about Google’s “Go Paperless in 2013” campaign I have to admit it didn’t bother me. It isn’t an anti-print industry stance or a direct attack on the paper industry. It’s a marketing campaign to promote the use of the cloud, and purchase cloud and other e-services from their partners – […]
No Brainers for Mobile Marketing with QR Codes – From a Teenager!
And now, a few poignant words of advice from Sandy Hubbard’s son… and PMC’s teenaged “man on the street!” No Brainers for Mobile Marketing with QR Codes by guest blogger Ben Rutter QR codes are not a novelty. They are an established way to tie print material to mobile and online sites. And yet, we […]
GIF-itti! Incredible Animated Art
I have always gone by the litmus test that if something evokes an emotional response it is art, in whatever form that may occur. Besides the rise of the GIF as fine art here, what’s really interesting to me is that the artist acknowledges that this work can only “live online, but some would argue that is […]
A Few Upcoming Events To Check Out In 2013
Greetings Citizens of The Printerverse! Thank you all for making 2012 an amazing year of growth, quality discussion, and superb networking here on Print Media Centr and in my LinkedIn Group Print Production Professionals. The group now exceeds 46,000 members, and along with the various channels PMC navigates including this site and #printchat, we […]
GOA Partners with PrintMediaCentr to Bring Live, Interactive, Designer Networking Zone to the Show Floor
Newest show feature brings designers and production professionals together, offering an engaging networking experience like no other Orlando, FL – December 17, 2012 – Graphics of the Americas Expo & Conference (GOA) today announces that it has partnered with PrintMediaCentr to bring an all-new, interactive design-centric zone right to the show floor. Designers can here […]
GOA Educational Sessions Bring the Latest in Print, Design Trends Under One Roof to Worldwide Attendees
In case you havent heard the big news, PMC is partnering with GOA and will be co-locating with the EXPO THEATER on the show floor in February! And more good news – we will be working very closely with Chris Smith from the American Graphics Institute and I will have some passes to sessions and […]
Are You Planning For AppForum13? PODi Provides Some Great Reasons To Check It Out
Last year I attended PODi’s AppForum for the first time. What I found would best be described as a community that worked together to provide education, share experiences as well case studies, all for the greater good of the digital print industry. It’s not often that you attend sessions at Trade Shows where “competing” vendors […]
Print Producers: Make The Best Of Your 525,600 Minutes In 2013
Assuming the Mayans were wrong, in a few short weeks we change the calendars and start a fresh new year with a rejuvenated and hopeful outlook for things to come. Here are a few things Im anticipating, examining, and planning to immerse myself in during the next 365 days. Technology is moving so fast and […]
PrintMediaCentr Zones Out At Graphics Of The Americas 2013
NEW! In its inaugural year, PrintMediaCentr (PMC) brings its action-packed, fun-filled networking zone live to the GOA show floor February 21-23, 2013! Co-located with the popular GOA Expo Theater in Booth 371, PMC is the place for an interactive experience like none other. Here, attendees can see, firsthand, the use of print-based marketing technology – […]
