by Deborah Corn | Customer Communication, Featured, Marketing, Operations, Print Media Centr, Print Sales, Print Services, Project Peacock, Sales, Slider
This year has, in many ways been one giant blur. It was January, yada-yada-yada, and here is my year-end wrap-up post. What did I do? What did I accomplish? What did I learn? I took a look back at 2021… Project Peacock morphed into a resource and education...
by David Murphy | Customer Communication, Digital Marketing, Marketing, Print Sales, Print Services, Sales, Slider
This blog is part 2 of a 3-part series: Maximize New Opportunities Through Current Customers How many print buying prospects have you quoted that say they want to “think about it.” Maybe they do, maybe they don’t, but delayed buying behavior like this often occurs...
by Sandy Hubbard | Employment, Print Media, Slider
How do you create the kind of business that people want to work for, sell for, and advocate for? You have to start with people. In my experience, when my clients work on improving themselves, the ripple effect creates a distinct marketing advantage for the business...
by Camille Corr Chism | Packaging, Slider, Sustainability
People are very conscientious about recycling packaging & waste on a daily basis, why not keep the momentum of sustainability going during this season of festivities? Think of the complete lifecycle, from beginning to end as you make holiday decisions and keep...
by Kelly Mallozzi | Customer Communication, Operations, Print Sales, Sales, Slider
As I reflect on 2021, I almost feel a little guilty about stating publicly what a great year it was for me. I was busy. I won new clients. I traveled. I spoke. In public. And I know from dozens of print companies that I work with that many feel that it was an...
by Tod Cordill | Digital Marketing, Direct Mail, Email Marketing, Marketing Automation, Slider
People working from home create challenges for the B2B marketer that wants to utilize direct mail. This blog post addresses this common problem and provides a real-life example to obtain people’s preferred mailing addresses. The goal of this article is to:...
by Pat McGrew | #PrintSampleTV, Marketing, Operations, Print Production, Print Sales, Print Services, Sales, Slider
A few weeks ago, we had a chance to create a bucket of new episodes of Print Sample TV! We have some cool things coming, including a look at some new options for enhancing print with foil, new inkjet technologies, and some great ideas for how to create your own print...
