Tree Guilt Justified?

If you read the New York Times online (who doesn’t?) you can’t have missed Starbuck’s Make A Difference campaign on April 15th. The coffee company bought the Times home page for the day, with a double-wide banner ad at the top of the page, featuring the Make A Difference “film” (or what used to be […]

Apple’s New Technology Could Revolutionize Professional Printing

Ask any publishing or graphics professional the challenges they face trying to reproduce colors in print as they appear on a screen and you’ll see eyes roll. It’s a difficult trick, and one that costs businesses in many industries more money and time for commercial printing, because inherent technical problems make it time-consuming to precisely […]

KBA 16pp press offered in two performance classes

KBA’s 16pp C16 press is said to have a high net output, high-speed job changes, low levels of startup waste, enhanced production flexibility and reduced operator, energy and maintenance input. The automated KBA C16 will be offered in two performance classes: 55,000 copies per hour (cph) and 65,000cph. KBA’s 55,000cph or 65,000cph C16 web offset […]

The “Irreplaceability” of Direct Mail

With the world abuzz in electronic communications — from Facebook to Twitter to blogging and text messages — there is no shortage of ways to connect. Things are evolving so quickly, that social network sites are now more popular than email (a stat I was reminded of at a conference last week, listening to a […]

HP Showcases Indigo Presses at “VIP” Event in Israel

HP partially raised the curtain on its presence at Ipex with the “Commercial VIP event” that it hosted last week at the headquarters of its Indigo digital press division in Rehovot, Israel. An international group of customers, print industry journalists, and analysts attended, taking part in briefings, Indigo manufacturing plant tours, and visits to Israeli […]

Webinar 5/12 – Come Alive with CS5!

On April 12, Adobe announced the availability of Creative Suite 5. Join our free webinar, Come Alive with CS5!, to learn the latest productivity-enhancing features, including how artwork can now be quickly turned into high-quality interactive content. Attendees will also find out how to streamline critical processes like client reviews with CS Review. There are […]

Pitney Bowes Launches Innovative Product at National Postal Forum

…The Connect+ Series is quite the breakthrough product.  It is modular and completely field upgradeable, from black & red to full color, as well as speeds and other capabilities.  It was developed in close collaboration with HP, who provided the industrial-grade inkjet technology.  You can see it in action here. Basically, you can program this […]

Xerox Software Calculates ROI of Direct-Mail Campaigns, Even Before Clicking Print

ROCHESTER, N.Y., Apr 16, 2010 (BUSINESS WIRE) — Print service providers and marketers understand the power and profit that come from personalized marketing campaigns but estimating an expected return on investment (ROI) can be difficult. New software from Xerox Corporation (XRX 10.32, -0.17, -1.62%) makes it easy to measure the effectiveness of transpromotional and direct-mail […]

Report shows U.S. book production flat in 2009

Bowker (New Providence, NJ), the global leader in bibliographic information, today released statistics on U.S. book publishing for 2009, compiled from its Books In Print database. Based on preliminary figures from U.S. publishers, Bowker is projecting that traditional U.S. title output in 2009 was virtually unchanged. Output of new titles and editions dropped less than […]

Xerox taking orders for iGen4 220 Perfecting Press

Xerox Corp. (Rochester, NY) announces the iGen4 220 Perfecting Press, comprised of two iGen4 110s running in tandem, now is is available worldwide (U.S. list price $1,212,550). Because the engines are integrated inline, the system prints 220 ipm and approaches a monthly print volume of up to seven million impressions. According to Jim Hamilton, group […]

Adobe launches Creative Suite 5

Adobe has launched the latest version of its Creative Suite software, CS5, which includes enhanced support for the graphic arts industry. Adobe said that the upgrade, which is expected to begin shipping within 30 days, would allow creative professionals to “work faster and with greater precision”. The US-based developer added that the software upgrade incorporates […]