#PrintChat 3.0 Is Here!
Greetings Earthlings, Alternative Lifeforms, and Citizens of The Printerverse… Time certainly does fly when you are engaging with the biggest and best group of Print & Integrated Marketers on Twitter every week! It’s been over a year since @PrintMediaCentr took over the reigns of #PrintChat from @QuadGraphics, and I am happy to report that with […]
Create Custom Office Space With Print
Unlike Peter Gibbons who took a chainsaw to his cubicle to improve his view in Office Space, with the help of some wide format technology and some cool creative people, using print to freshen up your four walls is fast, easy and affordable – even when customized! Last year at SGIA Expo in Las Vegas […]
Paramount Pictures Taps NFC To Deliver Exclusive Star Trek Content In Airports
Travelers passing though O’Hare, LAX, DFW and JFK will have an opportunity to open a channel and hail some exclusive “Star Trek Into Darkness” video content via NFC technology. By tapping their NFC enabled phones onto Capt. Kirk’s communicator pictured in the out of home displays airport visitors will be transported to a unique mobile […]
QR Codes Make Primetime TV: The Good, The BAD, And The OMG!
Politics and the gargantuan ego of Donald Trump aside, I do like watching The Apprentice. I liked it better when real people were contestants, but since the last few seasons have casted “celebrities” I take what I can get. My interest in the show is marketing based, though admittedly the boardroom scenes can provide a […]
Exploring Some Of The Largest Posters Ever Made
Excited to have Chris Taylor sharing content with PMC! He writes about wide format, and certainly started off BIG with this topic! As will be evident below, Chris is from the UK so sizes are provided in metrics (ACK!) and a “football pitch” is a “football field” in American… enjoy! Exploring some of the largest […]
10,000 NFC Ad Panels Go Live Across The UK
Hear that? It’s the sound of progress! Sure there are soon to be antiquated QR codes on these out-of-home ads, but have no fear, as soon as all mobile devices are enabled with NFC readers they will be distant memories! I have been writing about NFC for over three years pretty much waiting for this […]
Rock LaManna to Present at AWA Mergers & Acquisitions Executive Forum
For Immediate ReleaseContact: Greg Mischio, Marketing and Outreach LaManna Alliance608-445-0683 greg.mischio@gmwrites.com In the mergers & acquisitions arena, many private equity analysts have overlooked the printing and print-related industries. That’s an oversight that Rock LaManna of the LaManna Alliance hopes to correct when he presents at this year’s AWA Mergers & Acquisitions Executive Forum. In the print-related industries […]
2012 SGIA Expo Registration is Open!
I will be attending as a media sponsor and if all goes as planned also a session speaker! There are so many reasons to attend SGIA EXPO, and this year they have added some great new features to add to the list. Check out my videos from SGIA 2011 (including a few that show a […]
Gap Is Now Running Light Box Ads On Buses
Love this! A creative use for Print vs moving to Digital signage! It’s been a while since Ive used the term or thought about Duratrans, so thanks to the GAP for activating my brain cel archives this morning. Gap first to use illuminated bus format By Maisie McCabe Gap, the clothing brand, has become the […]
Graph Expo Eyes Growth in 2012
I had the pleasure of meeting with Ralph Nappi at GRAPH EXPO in September. It was a bit like being called to the Principal’s office but with a much better outcome since he didnt call my mom or send me home. His office by the way looked out onto the show floor like Robert DeNiro’s […]
SMRT launches NFC posters in Singapore
It’s getting closer! And while NFC wont kill the QR code since it cant be used in some formats – like ads in publications, it’s still worth being excited about since it’s yet another tech attached to print, and that means more print! By Paula Berger Singapore public transport provider SMRT has placed NFC […]
Newcastle Shadow Art Billboard
I started a discussion in my LinkedIn Group asking the Print Pro’s to tell us what cool projects they were working on. Lot’s of amazing stuff out there, and this one is especially amazing… Thanks to Jeff Peterson Creative Director at Image Options for sharing! Ps… notice the sign with a QR code under the […]