College Creates Augmented Reality APP To Enhance Campus Experience

The concept is cool, but after I downloaded the APP and scanned the picture, I was not thrilled. This was my experience: First, the app is 13mbs so took what seemed forever to download and install. After I got it loaded and launched, it took a bit of time before the “content” showed up. The […]

Education, Networking, Free Pass & Hotel – OH MY!

Now until 3/18 register for the 2012 Xplor Conference & Vendor Forum and you can win a Full conference pass for Xplor 2012 PLUS (2) nights stay at the Trade Winds for Xplor 2012 ($440 value)! Use promo code XPPMCRDR and register here:  Popular Networking Events Return to Xplor’s 2012 Conference and Vendor Forum  LandO’Lakes, FL—March 13, 2012—Xplor […]

What Apple Didn't Announce: New App Store category for Catalogs

This is one of those good news/bad news things depending upon where you sit in the Marketing industry. For the digital crowd, especially designers – congrats and enjoy your free time while it lasts. For the Print people, well catalogs aren’t going away (at least for now), but I have to imagine the volume will […]

Steering the Dreamer to the Dealer – And Perhaps the Printer?

It’s Friday so I admit the thought I just had after reading this article MIGHT be a bit out there, but using myself and my online behavior as a focus group of one, it also could possibly be a cool idea… so here it goes… I have many times, spent more time than I had […]

Industry Giants Show Support for Xplor’s 2012 Conference and Vendor Forum

FOR IMMEDIATE RELEASE Hardware, Software, Mailing and Service Bureaus Assemble to Sponsor and Exhibit at Annual Event   Tampa Bay, FL—February 14, 2012—Xplor International, the worldwide electronic document systems association, today announced that many of the industry’s giants will be exhibiting at Xplor’s annual 2012 Conference and Vendor Forum, March 27-29, 2012. Sponsors and exhibitors include […]

Peapod, P&G tap mobile to simplify grocery shopping for commuters

Last year, the QR grocery store in the subway in Seoul, Korea created quite a bit of buzz not only for the great idea, but for a creative and practical way to apply QR based shopping into our lives. About a month later, posts started popping up that the QR grocery store was in fact […]

Patrick Welch Named Keynote Speaker at Xplor’s 2012 Conference and Vendor Forum

For Immediate Release Patrick Welch Named Keynote Speaker at Xplor’s 2012 Conference and Vendor Forum Lutz, FL —January 31, 2012—Xplor International, the worldwide electronic document systems association, today announced that Patrick Welch, noted motivationalspeaker, sales and marketing trainer, as well as business turn-around specialist, will keynote Xplor’s 2012 Conference and Vendor Forum, March 27-29 at […]

Printed Business Cards Based on Facebook Timelines

Well, this is quite a coup for Moo.com!  And of course a win for PRINT!  According to PrintWeek “Moo.com currently does 100% of its printing in-house on four HP Indigo 5500 presses, although it has previously outsourced its UK print production to its neighbouring Clerkenwell digital printer 1st Byte. Moo expects to manage the bulk of […]

News From The Printerverse: November Edition

If you havent received your own copy – here is a link to mine  This month includes an AMAZING interview with the Aaron Shapiro, CEO of HUGE, that is relevant to ANYONE with an online presence, a great offer from PODi for AppForum12 in Las Vegas, and original content from PMC and a few community contributors. […]

Photoshop or Photo Not?

by Sandy Hubbard, Print Futurist For years, newsrooms have had rules about digital alternations. Photo journalists who edited items out of shots — with only the most honorable artistic intentions — were shown the door for misrepresenting reality.   Now, it may be that fashion advertising and celebrity entertainment “news” are heading in a similar direction. […]

Live Augmented Reality for National Geographic Channel

The thing that gets me every time is the look of wonder on the faces of the crowd. The virtual experience becomes tangible in the sense that collectively it was real and shared by the audience. I could totally see a family going home to find the NatGeo Channel (on my cable its 109 – […]

Graph Expo Eyes Growth in 2012

I had the pleasure of meeting with Ralph Nappi at GRAPH EXPO in September. It was a bit like being called to the Principal’s office but with a much better outcome since he didnt call my mom or send me home. His office by the way looked out onto the show floor like Robert DeNiro’s […]