by Deborah Corn | Diversity & Inclusion, Elevate Print, Employment, Featured, Future of Print, Operations, Print Services, Printers
With just a few minutes before the first, women-only panel discussion on the main stage of Dscoop ended, the audience at Edge St. Louis was asked if they had any questions. The mic goes out to the audience, a gentleman stands up. With what I interpreted as a mixture...
by Deborah Corn | Buyers, Customer Communication, Employment, Featured, Jobs, Marketing, Operations, Print Buying, Print Production, Print Sales, Print Services, Sales
Making print sales isn’t easy these days. Supply chain issues are disrupting the process and the ability to promise everything will be ok with 100% certainty. This situation can make even the most seasoned print customers nervous especially if they work as a print...
by Deborah Corn | Customer Communication, Education, Employment, Featured, Future of Print, Marketing, Operations, Print Sales, Print Services, Printerverse
This annual post has traditionally focused on what is in front of us in order to help customers generate business results with print. While there is still some uncertainty when it comes to planning meetings and events and when/if there will be a return to offices, we...
by Sandy Hubbard | Employment, Print Media, Slider
How do you create the kind of business that people want to work for, sell for, and advocate for? You have to start with people. In my experience, when my clients work on improving themselves, the ripple effect creates a distinct marketing advantage for the business...
by Kelly Mallozzi | Employment, Girls Who Print, Print Sales, Print Services, Sales
Ok people I can see that you can see that I am fired up right now, and with good reason. I just spent all day recently on the #GirlsWhoPrint Day annual conference online (replays here) in which we had nineteen powerful and influential women in the print industry...
by Deborah Corn | Employment, Operations
If you watched any of the ‘2020’ Olympics you may have drawn the same conclusion that I did… the world has really changed. I am not referring to adjusting for Covid, I am speaking about humans – more specifically humans in their mid 20’s and younger…...
by Sandy Hubbard | Customer Communication, Employment, Marketing, Operations, Print Services
Marketing departments in printing businesses are being disrupted. Today’s employees have been adjusting and adapting on the fly. Many have been deployed elsewhere during the pandemic. Most marketing people I talk to are carrying multiple roles within the...
by Kelly Mallozzi | #PrintSales, Employment, Finance, Operations, Print Sales, Printers, Sales, Training
We’ve all probably had one or more. Some of us have probably even been one at one or more points in our careers. You might even have one or be one right now… A TERRIBLE BOSS. But if you’ve never had one, or been one, and you have put it on your bucket list for...
by Karis Copp | Automation, Data, Design, Employment, IoT, Operations, Print Media Centr, Trends, Workflow
How do you define the ‘print industry?’ To borrow a lyric from The Sound of Music, how do you catch a cloud and pin it down? So vast is its context and so far-reaching is its impact, exploring the future of work in relation to the print industry has its challenges....
by Karis Copp | #PMCpodcasts, Education, Employment, Events, Millennials, Podcast, Print Media Centr, Print Sales, Publishing, Sales, Trade Shows
Deborah spoke to Larry Vaughn, Strategic Account Executive at Thomas Printworks and one of the founders of Dscoop, at Edge Orlando in this Podcasts from the Printerverse episode. In this podcast Larry talks about his Dscoop session, which was all about educating...
by Karis Copp | #PMCpodcasts, Employment, Environment, Girls Who Print, Marketing, Millennials, Paper, Podcast, Print Media Centr, Sales, Training
Deborah spoke to Vanecia Carr, Director of Customer and Brand Marketing at Domtar, about the importance of building a diverse workforce in the modern print industry in this Podcasts from the Printerverse episode. When Vanecia talks about encouraging young people to be...
by Karis Copp | Employment, Finance, Girls Who Print, Jobs, Marketing, Operations, Podcast, Print Services
Deborah sat down with Shuchi Sarkar, Global Marketing Head, Graphic Solutions Business at HP, at Dscoop to record this Podcast from the Printerverse. ‘Change’ can be a scary word. It evokes the fear of the unknown or breakdown of the status quo, and particularly in a...
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