Should You Fear the Lacey Act?
Towards the end of a keynote address delivered at the 4th Annual Print Buyers Conference, Gary Jones introduced the crowd to the little-known Lacey Act. An industry-acknowledged expert in sustainable printing, Gary is the director of the environmental, health and safety (EHS) affairs at the Printing Industries of America near Pittsburgh, PA. His primary responsibility […]
Triangle brand HPS inks introduced for HP 9000/10000 printers
San Leandro, CA – INX Digital International Co. today announced the introduction of Triangle brand HPS solvent inks for HP 9000 and 10000 series printers. Currently available in the Americas, these inks provide an easy, waste-free conversion while offering media compatibility and super chemical resistance. “Our advanced-formula inks are not only color compatible with OEM […]
Visutech to distribute first digital UV embossing press in Nordic Countries
Rosh Ha’ayin – Scodix Ltd., the leading developer of digital enhancement presses, has appointed Visutech, the leading company of digital solutions especially designed for the graphic sector, as their distribution partner for the Nordic Countries. With Scodix’s flagship, the Scodix1200 Digital UV Embossing Press and Visutech’s established recognition in the region, this partnership is in […]
FedEx Office, Canon U.S.A. and HP Collaborate to Redefine Retail Printing
FedEx Office has partnered with Canon and HP to the sole-source providers and will deploy more than 12,000 new Canon and HP printing devices across more than 1,800 locations in the U.S. and Canada. The transition will to the new equipment will occur over the next 12 months. Read full article at: http://thedigitalnirvana.com/2010/04/fedex-office-canon-hp-deal
Agfa launches Jeti 1224 UV HDC inkjet printer
Agfa has launched the Jeti 1224 UV HDC inkjet printer, its first machine to be revealed since the group bought the Jeti business from Gandinnovations. The flatbed inkjet machine can print at a throughput of up to 110sqm in express mode, 54sqm in production mode and 36sqm in quality operation. According to the manufacturer, the […]
Augmented reality a boon for print
A diverse range of marketers, including Calvin Klein and Valpak, have recently used augmented reality ads to add interactive digital elements to their campaigns. Calvin Klein Underwear began running augmented reality ads in editions of GQ on March 23 to promote its Calvin Klein X line. The campaign allows consumers, when they hold the ads […]
PRC Approves Summer Sale II
The Postal Regulatory Commission has approved the U.S. Postal Service’s plan to conduct a Standard Mail Pricing Initiative (also known as the “Summer Sale”) this summer. This is a follow-up to last summer’s inaugural program. Here’s what the program looks like: • Incentive period: July 1 to Sept. 30, 2010. • Products: All Standard Mail […]
Interactive print bridges traditional-digital divide
Trade show direct mail invitations too often can be ho-hum affairs, but not the one sent to physician attendees at last month’s American Academy of Orthopaedic Surgeons’ annual meeting in New Orleans. Attendees were invited to bring the innocuous-looking direct mail piece, titled “Mobile Bearings,” to the Stryker Diagnostics booth for a demonstration of the […]
Digital vs. Offset – Combining the Best of Both Worlds
Digital vs. Offset – Combining the Best of Both Worlds As digital printing has evolved, a new relationship with offset printing is emerging as well. Individually, each offers different benefits – together they are even more powerful. Offset preprinting brings the benefit of customization to large print runs, like one to one marketing materials or […]
Relationship Marketing 3.0, an opportunity for printing companies?
Print CEO – Printing Industry News and Opinion – Relationship Marketing 3.0, an opportunity for printing companies?. As I was reading a white paper by Peppers & Rogers titled Relationship Marketing 3.0 Thriving in Marketing’s New Ecosystem I couldn’t help but notice the opportunities for printing companies to incorporate these tools in marketing ourselves and possibly offering […]
Beyond-Print – all about future media
Beyond-Print – all about future media – Covey’s wakeup call: forget traditional publishers; they are much too slow. (XML could fix the problem.). Stephen Covey, best-selling author of “The Seven Habits of Highly Effective People” and many follow-on books, has decided he will publish six books without the help of a publisher. His reason for […]
Xerox unveils new tool ProfitQuick to show ROI of printed marketing materials
Welcome to the Direct Marketing ROI planner download page / Please register before you download / we hope you find this tool beneficial to your daily marketing planning and projection. The set-up of your new Direct Marketing ROI Planner should only take few minutes. The tool is available in 5 languages: English, Korean Thai, Traditional […]
