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Near Field Communication (NFC)
Shopping in the Time of Corona: How Print and Tech Give Retail a Lifeline
Most of us are living very different lives than we were a few months ago. Even though the priorities in the grand...
Three Tech Trends for Print… in 2020 and Beyond
Happy 2020! That number alone sounds pretty futuristic – I’m sure if our child selves were asked what 2020 will be...
Print With a WOW at Dscoop with Design Strategist Vicki Strull
We only have eight seconds to catch someone’s attention. Still with me? In this Podcast from the Printerverse episode,...
Absolut Originality Campaign Adds NFC To Their Cross Media Marketing Cocktail
Working in advertising for so many years has taught me many valuable lessons about the world. One of the simplest yet...
Meet Fabio Seidl – Creative Director Behind Billboard's Music Playing Magazine
A little NFC, and a lot of Creativity can go a long way these days. This post takes us to South America where Creative...
Paramount Pictures Taps NFC To Deliver Exclusive Star Trek Content In Airports
Travelers passing though O'Hare, LAX, DFW and JFK will have an opportunity to open a channel and hail some exclusive...
Students Create 'Subway Libraries' With NFC
I could make some points and suggestions about this, but instead Im just going to celebrate the students and their...
10,000 NFC Ad Panels Go Live Across The UK
Hear that? It's the sound of progress! Sure there are soon to be antiquated QR codes on these out-of-home ads, but...
Trade Show Swag Moving To #NFC For Engagement
Until I watched this video, I really believed the NFC process was way more complicated than it appears to be. Even if...
Samsung Tests #NFC Window Shopping in Amsterdam
In October of last year I attended the SGIA Expo in Las Vegas where I was also invited to present an educational...
NFC Now Playing At A Theater Near You
Ok, well in this case the theater needs to be in Australia, but still good news that Near Field Communications (NFC)...
What’s New in Near Field Communications
by guest blogger Ben Freund Near Field Communications has been touted as the next big thing to unite print and digital...
NFC Technology is the New QR Code
When the NFC buzz started a few years back, I was all excited since like many I was having bad experiences with QR...
Lexus Brings FIRST NFC-Enabled Print Ad to Wired Magazine
Setting aside everyone doesn't have an NFC-enabled smart phone, this is still cool and a nice introduction to the...
Order Popcorn From Your Theater Seat via QR or NFC!
Finally an APP everyone can get behind! This is from Australia, and if you watch the video you might be more...
Coca-Cola tests NFC advertising in Singapore
It's very nice to see that NFC and QR are living happily together in Singapore 🙂 Coca-Cola has launched an NFC...
SMRT launches NFC posters in Singapore
It's getting closer! And while NFC wont kill the QR code since it cant be used in some formats - like ads in...
Samsung and Visa bring NFC to 2012 Olympics
NFC is coming!!! What a perfect venue too! Imagine all the opportunities for NFC enabled displays and posters the...
Who wins the NFC vs QR War? Everyone!
I just read a great post by Tony Vassiliev - Chief Executive Officer at Gauge Mobile Solutions Inc. titled Will NFC...
Australia's Communications Council wants NFC technology sooner
They may be Down Under from many of our perspectives, but Australia's Communication Council is Up and Over when it...
Infographic: How to Swipe Your Cell Phone to Pay for Lunch
Mobile Phones are quickly on their way to becoming the gateway to our on-lines lives, and our bank accounts. While...
Three Leading NFC Mobile Marketing Firms Form Global Alliance
Here we goooooooooooooo.... WOOHOOOO.... !!! +++++++++++++++++++ Today, three NFC near field communication specialists...
Germany’s National Railway to Roll Out NFC ‘Touchpoints’
Riding the train just got easier... if you have an NFC enabled phone that is. By: Dan Balaban German national...
3GTV adds NFC to grocery store shelves
Near Field Communications is creeping into our lives... where we shop and ultimately how we will buy things. Next...
Museum of London uses NFC for Exhibits and more
QR codes never really made it to museums as widespread as I imagined they would - but perhaps it's better that way as...
Infographic: Your Cell Phone is Your New Credit Card
NFC, NFC, NFC. And just in case, NFC stands for Near Field Communications. I am anxiously awaiting this tech to be...
NFC in QR Codes!
How do you solve the problem of wanting to use Near Field Communications (NFC) but there not being enough people using...
NFC Enabled Smart Posters Hit US
Here we go! And check out some of the references below as well - Sprint is ALREADY making NFC ready phones! via NFC...
Mobile Payments To Triple To $670B By 2015
by Leena Rao Digital Goods Will Represent 40% Of Transactions Juniper Research is releasing a new study today that...
Zoosh: An Alternative to Google Wallet & NFC
Laurie Sullivan, Senior Writer & Analyst, MediaPost The guys behind the Silicon Valley startup Naratte have been...
Infographic: The Future of Interactive Advertising
via Infographic Series: Interactive Advertising | Mutual Mobile. It was only ten years ago that Google created AdWords...
Advertising and the Power of NFC
The advertising world is always quick to capitalize on new technologies with broad reach. Dan Trigub, vice president...
First Public NFC Marketing Campaign – DELIVERED VIA PRINT!
The new X-Men movie “X-Men First Class” will be advertised around London, UK using Near Field Communication (NFC) to...
Starbucks to roll out NFC payment in UK
Starbucks to roll out contactless payment with Barclaycard Starbucks has signed a deal with Barclaycard, in...
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