use playing cards creatively_print sample tv_print media centr

When was the last time you played with a deck of cards? Real cards, not the online solitaire version?  Over the last couple of years, I’ve found myself with decks of cards in my hands – real ones – that aren’t the traditional hearts, diamonds, spades, and clubs, but instead are decks for learning and communicating ideas. I love them!

In an episode of Print Sample TV, I showed a set of cards that are both playing cards and educational cards. One is The Design Deck created by Ben Barrett-Forrest and the other is A Guide to Typography designed by Caisa Nilaseca for Design Taxi, and I keep both on my desk! They are great for those times when you are searching for an idea or concept and don’t want to haul the big hardcover books off the shelf or go down the rabbit hole of an internet search. I love the concepts. They are well-produced and thoughtfully designed!

Why am I sharing them? First, I do use them. But think about your business. Could you come up with 52 ideas that you want to share? Could you bring this idea to your clients and help them expand their leave-behinds and trade show giveaways? Even if you don’t have the finishing to produce them yourself, there are plenty of folks in the trade who produce beautiful playing cards!

Watch the playing card episode now, and explore the whole 70+ playlist here.

If you have the coolest print sample among the work you have commissioned or produced, let me know. I am always looking. Reach out to me!

See more posts by Pat


Pat McGrew McGrew Group author Print Media CentrPat McGrew helps companies perform better. As Managing Director for McGrewGroup, Inc., she promotes Best Practices for your Business leveraging her work as an executive, marketer, analyst, industry evangelist, and consultant to enable business growth. An experienced professional speaker and author of 8 business books, Pat is also the editor of A Guide to the Electronic Document Body of Knowledge, a regular industry content contributor, host of #PrintSampleTV, and co-host of #ThePrintReport Podcast with Deborah Corn. Pat won the 2014 #GirlsWhoPrint Girlie Award and the 2016 Xplor Brian Platte Lifetime Achievement Award. She is certified as a Lifetime Master Electronic Document Professional by Xplor, and as a Color Management Professional (CMP), CMP Digital, and BrandQ Professional by IDEAlliance. Find Pat on Twitter as @PatMcGrew and on LinkedIn.

 

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