This is actually very cool, and not just because NIKE was involved. Essentially, they have turned their store-front into an interactive game… and Im sure some of the gathering crowds into shoppers!
via Just Do It with Kinect – An Interactive Kinect Installation by Nike | DigitalAnalog.
Nike Japan launched an interactive Kinect outdoor installation to promote basketball. The installation tracks your hand movements and maps it to virtual hands. Virtual Hands can be moved around to dunk a basketball. Media Land is the agency behind the execution.
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